Stock on Watch: Harley-Davidson, Inc. (HOG)

Company Profile:

Harley-Davidson, Inc. primarily manufactures and sells cruiser and touring motorcycles. The Company operates in two segments: the Motorcycles & Related Products (Motorcycles) and the Financial Services. The Motorcycles segment consists of HDMC, which designs, manufactures and sells at wholesale on-road Harley-Davidson motorcycles, as well as motorcycle parts, accessories, general merchandise and related services. The Company manufactures and sells at wholesale cruiser and touring motorcycles. The Financial Services segment consists of HDFS, which provides wholesale and retail financing and insurance-related programs to the Harley-Davidson dealers and their retail customers. HDFS is engaged in the business of financing and servicing wholesale inventory receivables and retail consumer loans for the purchase of Harley-Davidson motorcycles. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.

Recent News:

The company reported second quarter 2017 diluted EPS decreased 4.5 percent to $1.48 compared to $1.55 in the second quarter of 2016. Second quarter net income was $258.9 million on consolidated revenue of $1.77 billion versus net income of $280.4 million on consolidated revenue of $1.86 billion for the same period in 2016.

The Board of Directors has approved a cash dividend of $0.365 per share for the second quarter of 2017. The dividend is payable June 9, 2017 to the shareholders of record of the Company’s common stock as of May 25, 2017.

Fundamental Analysis:

Ninestocks analyzes several different financial aspects: Growth, Profitability, solvency and efficiency.

Growth – Measures the growth of both the company’s income statement and cash flow.

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Profitability – Measures the historical price movement of the stock.

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Solvency – Measures the solvency of the company based on several ratios.

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Efficiency – Measures the strength and historic growth of a company’s return on invested capital.

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Conclusion:

HOG’s strengths can be seen in its strong profitability and better efficiency compared with its peers. Technical indicators signal the bullish signs, as there is a bullish cross in MACD and Stochastic Oscillator. RSI(14) stands at 47.62 with positive bias. We rate Harley-Davidson, Inc. (HOG) a STRONG BUY.